Brand Strategy
A wellness brand reimagined for the modern conscious consumer.
Blummies's rebranding strategy centered on evolution while maintaining brand equity. We created a sophisticated visual language that speaks to mindful consumers seeking balance and clarity. The new identity combines minimalist design with moments of warmth, reflecting the brand's commitment to holistic wellness.
Brand Strategy
A wellness brand reimagined for the modern conscious consumer.
Blummies's rebranding strategy centered on evolution while maintaining brand equity. We created a sophisticated visual language that speaks to mindful consumers seeking balance and clarity. The new identity combines minimalist design with moments of warmth, reflecting the brand's commitment to holistic wellness.
Brand Process
A wellness brand reimagined for the modern conscious consumer.
Blummies's rebranding strategy centered on evolution while maintaining brand equity. We created a sophisticated visual language that speaks to mindful consumers seeking balance and clarity. The new identity combines minimalist design with moments of warmth, reflecting the brand's commitment to holistic wellness.
